Covent Garden, London


Opening Hours:

Monday - Friday:
10am - 8pm
10am - 7pm
11am - 6pm


0207 2407 712

31 James Street, Covent Garden, London, WC2E 8PA

Get Directions via Google Maps!


We have a new home! Our store housed in a beautiful Georgian townhouse has now opened its doors, just off Covent Garden's famous Piazza. Spread over two floors you will find our classic collections, seasonal styles as well as exclusive lines that are only available at the Covent Garden store.
Our founder and CEO, Julie Deane said,  “Big brands are on Regent Street, high street brands are on Oxford Street, but Covent Garden is where people come to have fun.”

Have your satchel embossed in our ‘beach hut’, enjoy free Wi-Fi in our library, browse our archive of satchels showcasing all our designer collaborations and satchels from the early days.  

Gentlemen, for you we have created a brand new mens area where you can browse and shop our mens satchels, work bags and back packs.
Our in-house embossing team are on site, ready to personalise your satchel but please do allow up to an hour to do so and make sure to be in the store at least 45 minutes before closing time to ensure that we can emboss your satchel on the same day.  

Also please note trunks are only available by special order through our store teams. 

We look forward to seeing you!